How to Mine Your Business

By Michael Kowalski How exactly do you "Mine your own business"? By understanding your job title. I don't mean your title as an owner, vice president, CEO, manager, attorney, doctor, realtor, etc. I mean your title as a MARKETER! Understand that no matter what profession you're in and no matter what your job title, you are at the very core, a marketer. Without playing this critical role,